Americk Packaging adds Adare Advantage to its portfolio

UK-based Americk Packaging has completed the acquisition of Suffolk-based company Adare Advantage. The deal completed on November 12 and adds a variety of new products and impressive artwork services to its growing portfolio.

The addition of this site will see the group hit €140m in sales revenue by year end and inherit products such as the Electronic Article Surveillance solution along with the independent artwork and content management system ‘Starfish’, a service already used by a variety of clients including global brands.

Adare Advantage, now branded Americk Advantage, is located in Haverhill, Suffolk and employs 110 production, sales and office staff. As an established labels and flexible printer in recent years under the leadership of managing director, David Mills, Advantage has diversified into artwork services, security labelling and recycled packaging including containers and lidding films.

The acquisition will complement the existing flexible packaging, labels and carton businesses under the Americk banner, increasing the range of products available to a European customer base.

Patrick Doran, chief executive of Americk Packaging, commented: “The acquisition of Adare Advantage will add a new dimension to Americk Packaging. The core strengths of the business and its successful track record of year on year growth is a credit to the management team all of whom will continue to run the business. The diverse product portfolio will complement our group strategy and intention to offer market-leading supply of a wide range of packaging solutions. The addition of the Starfish service will add real value to our existing customer base as we roll it out across the group.”

Americk Advantage managing director, David Mills, added: “This is a tremendous opportunity for our business, staff and customers. With the backing of Americk Packaging our vision to continue to develop innovative solutions and meet the challenges and demands of the industry is a mouth-watering prospect. We are already sharing with our customers how this announcement will add value and enhance the service they already enjoy.”

The following weeks will see the transition from the Adare Advantage brand to Americk Advantage.