API, brand enhancement specialist, will launch the second edition of its Trends Folio at Luxe Pack Monaco, October 2-4, 2017, Stand V35.
Developed from last year’s first edition, the new version of the API Trends Folio will outline the latest trends in luxury and premium packaging, and how the use of foils, laminates and holographics can be used complementarily.
The annual API Trends Folio is a key part of how API acts as a creative partner with every brand that it works with providing information on the latest trends to further strategic development.
Updated for 2018-19, the second folio edition features a high-shine silver cover, and retains its previous format, presenting API’s four key packaging trends. Among these is Neon Storm, which takes inspiration from natural phenomena, such as comet flashes, and Diamond Luxe, whose dark lustres and glitters create a sense of night-time gothic, which conveys high-end luxury.
“The feedback we had on the first edition was spectacular, and with this updated version we are building on that success,” explains David Peters, creative development manager, API. “This time we’ve not only captured the latest trends, but also shown how last year’s trends have evolved – and that’s why this is a must-have for every designer’s desk.
“We are thrilled to be unveiling the second edition of our Trends Folio at the premier show for creative packaging, Luxe Pack Monaco and are inviting all designers, printers, and brand owners to visit our stand and claim their free copy,” concludes Peters.